Small Business Management - 7th Edition by Timothy S Hatten (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br><p><em>Now with SAGE Publishing!</em><br/> <br/> Timothy S. Hatten's <strong>Small Business Management: Creating a Sustainable Competitive Advantage, <em>Seventh Edition</em></strong> equips students with the tools they need to navigate the important financial, legal, marketing, managerial, and operational decisions to help them create and maintain a sustainable competitive advantage in small business. Strong emphasis is placed on application with Experiential Learning Activities and application of technology and social media throughout. New cases, real-world examples, and illuminating features spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world.<br/> <br/> <strong>New to this Edition</strong></p> <ul> <li><strong>Experiential Learning Activities</strong> provide students with hands-on opportunities to practice their small business management skills. </li> <li><strong>Tech in Action boxes </strong>highlight how small business owners can leverage technology, big data, and social media. </li> <li><strong>Issues in Small Business boxes</strong> prompt critical thinking on current issues. </li> <li><strong>Small Business in Action videos </strong>showcase stories and interviews from a wide variety of small business owners. </li> <li><strong>How To. . . videos</strong> provide students with instructions and examples of basic business tasks such as performing a breakeven analysis, understanding income statements, and forecasting demand. </li> </ul><p/><br></br><p><b> Book Synopsis </b></p></br></br><p><em>Now with SAGE Publishing!</em><br/> <br/> Timothy S. Hatten's <strong>Small Business Management: Creating a Sustainable Competitive Advantage, <em>Seventh Edition</em></strong> equips students with the tools they need to navigate the important financial, legal, marketing, managerial, and operational decisions to help them create and maintain a sustainable competitive advantage in small business. Strong emphasis is placed on application with Experiential Learning Activities and application of technology and social media throughout. New cases, real-world examples, and illuminating features spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world.<br/> <br/> <strong>New to this Edition</strong></p> <ul> <li><strong>Experiential Learning Activities</strong> provide students with hands-on opportunities to practice their small business management skills. </li> <li><strong>Tech in Action boxes </strong>highlight how small business owners can leverage technology, big data, and social media. </li> <li><strong>Issues in Small Business boxes</strong> prompt critical thinking on current issues. </li> <li><strong>Small Business in Action videos </strong>showcase stories and interviews from a wide variety of small business owners. </li> <li><strong>How To. . . videos</strong> provide students with instructions and examples of basic business tasks such as performing a breakeven analysis, understanding income statements, and forecasting demand. </li> </ul>
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