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Thinking with type - (Design Briefs) 2nd Edition by Ellen Lupton (Paperback)

Thinking with type - (Design Briefs) 2nd Edition by  Ellen Lupton (Paperback)
Store: Target
Last Price: 14.79 USD

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<p/><br></br><p><b> About the Book </b></p></br></br>"Thinking with Type" is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This edition includes 48 pages of new content and the online companion has been revised to reflect the new material.<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>Thinking with Type is to typography what Stephen Hawking's <i>A Brief History of Time</i> is to physics.--<i>I Love Typography</i> <p/>The best-selling <i>Thinking with Type</i> in a revised and expanded second edition: </b><i>Thinking with Type</i> is the definitive guide to using typography in visual communication. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them. <p/><b>This revised edition includes forty-eight pages of new content with the latest information on: </b> <p/>- style sheets for print and the web<br>- the use of ornaments and captions<br>- lining and non-lining numerals<br>- the use of small caps and enlarged capitals<br>- mixing typefaces<br>- font formats and font licensing <p/>Plus, new eye-opening demonstrations of basic typography design with letters, helpful exercises, and dozens of additional illustrations. <p/><i>Thinking with Type</i> is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton's guide reveals the way typefaces are constructed and how to use them most effectively. <p/>Fans of <i>Thinking with Type</i> will love Ellen Lupton's new book <i>Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers</i>.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>For any student in need of an overview that covers practice type use and conception, this is the go-to volume. - Omnivoracious<br>

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