Strategic Planning For Smarts - (For Dummies) 2nd Edition by Erica Olsen (Mixed Media Product)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>Think and act strategically every time</b> <p>In today's business environment, strategic planning stresses the importance of making decisions that will ensure an organization's ability to successfully respond to changes in the environment and plan for sustainable viability. Providing practical, field-tested techniques and a complete 6-phase plan, <i>Strategic Planning Kit For Dummies</i> shows you how to make strategy a habit for all organizations, no matter the size, type, or resource constraints.</p> <p><i>Strategic Planning Kit For Dummies</i> is for companies of all types and sizes looking to build and sustain a competitive edge, set up an ongoing process for market assessment and trend analysis, and develop a vision for future growth. This revised edition includes: new and updated content on planning for both the short and the long-term; crucial information on succession planning; help preparing for the unexpected using scenario planning and agile strategy; strategies for implementing change and integrating strategic plans successfully by involving all staff members; and more.</p> <ul> <li>The supplementary CD lays out a comprehensive, 6-phase, step-by-step program, complete with downloadable spreadsheets, charts, checklists, video links, and more</li> <li>Provides value for any business or entrepreneur looking to improve efficiency, focus, and competitive edge</li> <li>Includes practical, field-tested techniques</li> </ul> <p><i>Strategic Planning Kit For Dummies</i> gives today's business owners and upper-level management the tools and information they need to think and act strategically in order to more effectively weather current economic storms while planning for future growth.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><b>The fast and easy way to think and act strategically</b> <p>Are you a business owner or management professional looking to weather current economic storms while planning for future growth? Providing practical, field-tested techniques and a complete 6-phase plan, <i>Strategic Planning Kit For Dummies</i> shows you how to make strategy a habit for all organizations, no matter the size, type, or resource constraints.</p> <ul> <li> <p>Strategic Planning 101 -- get plain-English explanations of the who, how, why, and when of strategic planning</p> </li> <li> <p>The nuts and bolts -- discover your core DNA, identify your strategic issues, find your competitive advantage, and develop your mission, vision, and values</p> </li> <li> <p>Collect your data -- gather information that's critical for your strategic decision making, assess your business and its capabilities, and see your company through your customers' eyes</p> </li> <li> <p>Pave a clear path -- plan for the future, determine how to grow and be sustainable, and identify and evaluate opportunities</p> </li> </ul> <p><b>Open the book and find: </b></p> <ul> <li> <p>Why strategic planning works</p> </li> <li> <p>The elements of a strategic management process</p> </li> <li> <p>How to establish clear goals and measure your progress</p> </li> <li> <p>Ways to execute your plan</p> </li> <li> <p>Tips to find new customers</p> </li> <li> <p>How to plan for what-ifs</p> </li> <li> <p>Strategies for growth and sustainability</p> </li> </ul> <p>Interactive tools and templates available on the bonus CD-ROM for individual and group exercises designed to help guide you through each step of the strategic planning process.</p> <p>Please see the CD appendix for details and complete system requirements.</p> <p><b>Learn to: </b></p> <ul> <li> <p>Be agile in a continually shifting environment while planning for long-term sustainability</p> </li> <li> <p>Make strategy a habit for all organizations</p> </li> <li> <p>Improve efficiency, focus, and execution</p> </li> </ul> <p>Worksheets and templates on the bonus CD-ROM</p><p/><br></br><p><b> About the Author </b></p></br></br><b>Erica Olsen</b> is cofounder and COO of M3 Planning, Inc., a firm dedicated to developing and executing strategy. M3 provides consulting and facilitation services, as well as hosts products and tools such as MyStrategicPlan for leaders with big ideas who want to empower and focus their teams to achieve them.
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