Whatever You Think, Think the Opposite - by Paul Arden (Paperback)
Similar Products
Products of same category from the store
All
Product info
<p/><br></br><p><b> About the Book </b></p></br></br>Filled with fun anecdotes, quirky photos, and off-the-wall business advice, the provocative sequel to "It's Not How Good You Are, It's How good You Want to Be" reveals the surprising power of bad decisions.<p/><br></br><p><b> Book Synopsis </b></p></br></br>The inspired follow-up to the international bestseller <i>It's Not How Good You Are, It's How Good You Want to Be</i>. <p/> Bursting with ideas, innovations, art, philosophy, science, and brilliantly bad advice from Paul Arden--a cult figure in the worlds of advertising, art, design, and marketing--<i>Whatever You Think, Think the Opposite </i>offers a new way to approach business and life.<p/><br></br><p><b> About the Author </b></p></br></br><b>Paul Arden</b> was an author and the Executive Creative Director of the prolific advertising agency Saatchi & Saatchi. He attended Beckenham Art College and worked for agencies such as Ogilvy & Mather and Doyle Dane Bernach before landing at Saatchi & Saatchi in 1979 as an art director. In his 14 years at the agency he developed major campaigns for British Airways, Toyota, Nivea, Fuji, and more. His three self-help books--<i>It's Not How Good You Are, It's How Good You Want to Be;</i> <i>Whatever You Think, Think the Opposite; </i>and <i>God Explained in a Taxi Ride</i>--focus on strategies for business and personal growth. He died in 2008.
Price History
Cheapest price in the interval: 14.79 on October 22, 2021
Most expensive price in the interval: 14.79 on December 20, 2021
Price Archive shows prices from various stores, lets you see history and find the cheapest. There is no actual sale on the website. For all support, inquiry and suggestion messagescommunication@pricearchive.us