Communicating Your Vision - (J-B CCL (Center for Creative Leadership)) (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br>A vision has to be shared in order to do what it is meant to do: inspire, clarify, and focus the work of your organization. One part of your job as a leader is to create commitment to your organization's vision. In order to do this, you have to communicate the vision effectively. In this guidebook we suggest many ways to communicate a vision. We also discuss how to deal with a resistant audience and what to do in the event that you yourself are resistant. You'll learn how to communicate a vision to others in ways that will help them understand it, remember it, and then go on to share it themselves.<p/><br></br><p><b> About the Author </b></p></br></br>This series of guidebooks draws on the practical knowledge that the <b>Center for Creative Leadership (CCL)</b> has generated, since its inception in 1970, through its research and educational activity conducted in partnership with hundreds of thousands of managers and executives. Much of this knowledge is shared-in a way that is distinct from the typical university department, professional association, or consultancy. CCL is not simply a collection of individual experts, although the individual credentials of its staff are impressive; rather it is a community, with its members holding certain principles in common and working together to understand and generate practical responses to today's leadership and organizational challenges.<br /> The purpose of the series is to provide managers with specific advice on how to complete a developmental task or solve a leadership challenge. In doing that, the series carries out CCL's mission to advance the understanding, practice, and development of leadership for the benefit of society worldwide. <p><b>Talula Cartwright</b> is a senior faculty member at CCL's Greensboro campus. She is a trainer in several open-enrollment programs, and designs and delivers custom programs for clients in the corporate, private, and nonprofit sectors. A certified feedback specialist and executive coach, Talula holds an Ed.D. in higher education from the University of North Carolina at Greensboro.</p> <p><b>David Baldwin</b> is a former CCL faculty member. He was based at the San Diego campus, where he facilitated open-enrollment programs and managed custom programs, research projects, and blended learning initiatives. David holds a B.A. in speech communication from San Diego State University and an M.S. in organizational communication studies from Illinois State University.</p>
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