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WIREFRAMED - Simplifying Digital Innovation for Business Leaders - by Vivek Sharma (Hardcover)

WIREFRAMED - Simplifying Digital Innovation for Business Leaders - by  Vivek Sharma (Hardcover)
Store: Target
Last Price: 18.99 USD

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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><em>WIREFRAMED</em> is written for executives seeking to understand digital transformation. It's structured to fast-track fluency in the origins of digital, its trends and how it's playing out across key industries. Built in three parts and designed for those with little or no technology or engineering background, Vivek Sharma takes readers on a journey that traces the origins of the digital technology, illustrates how digital works and explores the ways it's shifting commerce, the workplace and the geopolitical landscape. By simplifying digital, <em>WIREFRAMED</em> delivers a blend of practical knowledge and a strategic lens that will impact your leadership today while informing your digital posture for tomorrow.</p><p/><br></br><p><b> Review Quotes </b></p></br></br><br><p>In WIREFRAMED</em>, Vivek Sharma has created the essential companion for any business executive seeking to navigate the complex jumble of concepts and terminology of today's Digital Age. It is a well-organized and user-friendly blueprint that effectively draws on examples from Man's earliest times right up to the 2020 COVID pandemic to underscore its key points.</p><p> Ron Sugar, former CEO of Northrop Grumman, current board member at Chevron, Amgen and Apple and chairman of the board at Uber</em></p><p><br></p><p>For every business leader who has sat through meetings listening to digital strategists and understanding only a fraction of what has been said, WIREFRAMED</em> is your equalizer. Read it, absorb it, pass it on. Delayed or deferred digital fluency is not an option. Read WIREFRAMED</em> like your business depends on it - because it does.</p><p> Robin Hayes, CEO, JetBlue Airways</em></p><p><br></p><p>An exceptionally approachable and brisk blueprint for understanding the digital revolution and how to navigate it.</p><p> Steve Ellis, co-managing partner of TPG's The Rise Fund, current board member at Charles Schwab</em></p><p><br></p><p>With WIREFRAMED</em>, Vivek Sharma provides an essential and approachable primer for any business leader wanting a better grasp of what, why, where and how "digital" technologies are shaping our world.</p><p> Tom Staggs, former COO of The Walt Disney Co., current board member at Spotify</em></p><p><br></p><p>Vivek Sharma explains and simplifies what "digital" truly means in WIREFRAMED</em>. Once readers become versed in the digital language, he focuses the book on the impact these concepts can have on our professional and personal lives. An entertaining, enlightening and thought-provoking read for anyone interested in digital's place in today's business world.</p><p> Amy Miles, former CEO of Regal Entertainment, current board member at Amgen and Gap</em></p><p><br></p><p>WIREFRAMED</em> takes the complex subject of what it takes to lead the digital transformation of a business and distills it down to something every business leader can understand. From the straightforward definitions of what digital actually means, to the real world examples of companies that have successfully undertaken this journey, the book provides a practical way for business leaders to think through and execute digital innovation in the real world.</p><p> Mark Fields, former CEO, Ford Motor Co., current board member, Qualcomm</em></p><br>

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