Digital Marketing All-In-One For Dummies - by Stephanie Diamond (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><b>Unlock the value in online marketing</b></p> <p>A well-executed digital marketing plan is a proven component of success in business, and <i>Digital Marketing All-In-One For Dummies</i> covers everything you need to build and implement a winning plan. Whether you're a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers.</p> <p>This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don't. You'll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more!</p> <ul> <li>Use targeted, measurable marketing strategies to promote brands and products</li> <li>Increase brand awareness, customer acquisitions, and audience engagement</li> <li>Measure what your online traffic is worth and improve ROI on digital marketing</li> <li>Develop a solid digital marketing plan and put it to work for your brand</li> </ul> <p>From SEO and SEM to brand awareness and why you need it, <i>Digital Marketing All-In-One For Dummies</i> will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p><b>Your complete guide to digital marketing</b> <p>Keeping up with the changes to social media marketing, improving ROI, and reaching millennials are challenges marketers face everyday. Whether you're a novice at online marketing or looking to keep your skills cutting-edge, you'll find solutions to these and dozens more questions in this practical all-in-one guide. Get the help you need to craft and execute your digital marketing plan! <p><b>9 Books Inside...</b> <ul> <li>Digital Marketing Strategy</li> <li>Uncovering the Customer Experience</li> <li>Creating Content</li> <li>Reaching Millennials</li> <li>Channel Promotions</li> <li>Influencers</li> <li>Facebook</li> <li>Other Social Media</li> <li>Analyzing Data for Success</li> </ul><p/><br></br><p><b> About the Author </b></p></br></br><p><b>Stephanie Diamond</b> founded Digital Media Works, Inc., an online marketing company. She has more than 20 years of experience building profits for both small businesses and multibillion-dollar corporations in over 75 different industries.
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