<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader.</p><p>This book highlights that research and shows you how to act on it, presenting<p/><br></br><p><b> About the Author </b></p></br></br><b><i>Harvard Business Review</i></b> is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, <i>Harvard Business Review</i> provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.
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