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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><b>Become more culturally competent in an increasingly diverse world</b></p> <p>Recent years have seen dramatic changes to several institutions worldwide. Our increasingly interconnected, digitized, and globalized world presents immense opportunities and unique challenges. Modern businesses and schools interact with individuals and organizations from a diverse range of cultural and national backgrounds--increasing the likelihood for miscommunication, errors in strategy, and unintended consequences in the process. This has also spilled into our daily lives and the way we consume information today. Understanding how to navigate these and other pitfalls requires adaptability, nuanced cross-cultural communication, and effective conflict resolution. <i>Use Your Difference to Make a Difference </i>provides readers with a skills-based, actionable plan that transforms differences into agents of inclusiveness, connection, and mutual understanding.</p> <p>This innovative and timely guide illustrates how to leverage differences to move beyond unconscious biases, manage a culturally-diverse workplace, create an environment for more tolerant schooling environments, more trusted media, communicate across borders, find and retain diverse talent, and bridge the gap between working locally and expanding globally. Expert guidance on a comprehensive range of topics--teamwork, leadership styles, information sharing, delegation, supervision, giving and receiving feedback, coaching and motivation, recruiting, managing suppliers and customers, and more--helps you manage the essential aspects of international relationships and cultural awareness. This valuable resource contains the indispensable knowledge required to: </p> <ul> <li>Develop self-awareness needed to be a cross-cultural communicator</li> <li>Develop content, messaging techniques, marketing plans, and business strategies that translate across cultural borders</li> <li>Help your employees to better understand and collaborate with clients and colleagues from different backgrounds</li> <li>Help teachers build safe environments for students to be themselves</li> <li>Strengthen cross-cultural competencies in yourself, your team, and your entire organization</li> <li>Understand the cultural, economic, and political factors surrounding our world</li> </ul> <p><i>Use Your Difference to Make a Difference</i> is a must-have resource for any educator, parent, leader, manager, or team member of an organization that interacts with co-workers and customers from diverse cultural backgrounds.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p> The goal of <i>Use Your Difference to Make a Difference</i> is to strengthen self-awareness, acknowledge biases, connect with others in a meaningful way, and celebrate the differences around us all. Harmful behaviors, whether conscious or unconscious, can lead to social environments that perpetuate--and even intensify--hate and division. Only by acknowledging and understanding these behaviors can we learn to connect--with ourselves, with others, with our world. Connection is a process that turns differences into mutual understanding. Connection enables us to care for each other and be more empathetic. To be truly connected, we must educate ourselves, choose not to perpetuate systemic bias, and effectively communicate with people with vastly different values, backgrounds, and beliefs. This book is a roadmap for navigating the path towards moral courage, compassion, and accountability. <p>It is within our human nature to protect ourselves and others from harm. Unfortunately, throughout our past and into the present day, we have misidentified groups--whether comprising different religions, ethnicities, language, values, or cultures--as threats to our safety. Self-preservation is a powerful instinct to ignore when faced with perceived dangers. Only by learning about those not like us can we eliminate our biases, ignore misinformation, and reject false narratives of "otherness." Slavery, homophobia, bigotry, misogyny--these are not part of our genetic code; they are human creations. Educating ourselves on the lived experiences of others is crucial for leaving a better, more inclusive world to future generations. <p>We all have assumptions of the people around us, whether an immediate neighbor or someone halfway across the world. Culturally-intelligent communicators realize that not everyone views the world through the same cultural lens, they do not perpetuate biases and stereotypes. Using the methods contained within this book, you will learn to see things from new perspectives, engage those with different worldviews, and leverage your differences to make powerful connections. <p>We are living in an extremely diverse, inter- connected world. Technology allows people to interact and exchange ideas in ways that were not even imagined for almost all human history. The leaders of tomorrow need to understand how to connect with differences in a positive way. This book provides you with the knowledge and practical skills to transcend barriers, bridge cultures, and cultivate strong relationships with anyone, anywhere.<p/><br></br><p><b> About the Author </b></p></br></br><p><b>TAYO ROCKSON</b> is the CEO of UYD Management--a strategic leadership and consulting firm that helps corporations improve their bottom line by incorporating diversity, inclusion and social justice strategies. He is an authority on cross-cultural competencies and international branding strategy. He hosts the popular cross- cultural podcast called <i>As Told By Nomads</i> and has been featured by media outlets around the world.

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