<p/><br></br><p><b> About the Book </b></p></br></br>Renowned linguist George Lakoff pairs with psychologist Rafael Nunez in the first book to provide a serious study of the cognitive science of mathematical ideas.<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>This book is about mathematical ideas, about what mathematics means-and why. Abstract ideas, for the most part, arise via conceptual metaphor-metaphorical ideas projecting from the way we function in the everyday physical world. Where Mathematics Comes From argues that conceptual metaphor plays a central role in mathematical ideas within the cognitive unconscious-from arithmetic and algebra to sets and logic to infinity in all of its forms.</p><p/><br></br><p><b> About the Author </b></p></br></br><b>George Lakoff</b> is professor of linguistics at the University of California at Berkeley, and the coauthor, with Mark Johnson, of <i>Metaphors We Live By</i>. He was one of the founders of the generative semantics movements in linguistics in the 1960s, a founder of the field of cognitive linguistics in the 1970s, and one of the developers of the neural theory of language in the 1980s and '90s. His other books include <i>More Than Cool Reason</i> (with Mark Turner), <i>Women, Fire, and Dangerous Things, and Moral Politics</i>. <p/><b>Rafael Nuñez</b> is currently at the Department of Psychology of the University of Freiburg, and is a research associate of the University of California, Berkeley. He is the co-editor of <i>Reclaiming Cognition: The Primacy of Action, Intention and Emotion</i>.
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