<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>The COVID-19 pandemic will forever change how business is conducted. This is true whether you offer a service or sell a product. "Social distancing" will ease at some point, but it is my belief that virtual connection with employees and customers will continue to skyrocket.</p><p><br></p><p>Although we have all these exciting emerging technologies and trends, we should not forget basic marketing principles: <em>Marketing Strategies 101</em>. As we transition or pivot in our Post COVID-19 world, let's maintain this good foundation of marketing fundamentals.</p>
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