<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>Which get-out-the-vote efforts actually succeed in ethnoracial communities--and why? Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others don't.</p><p>Exploring and comparing a wide variety of efforts targeting ethnoracial voters, Lisa García Bedolla and Melissa R. Michelson present a new theoretical frame--the Social Cognition Model of voting, based on an individual's sense of civic identity--for understanding get-out-the-vote effectiveness. Their book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>"A detailed account."--<i>Choice</i> -- "Choice"<br><br>Winner of the 2013 Best Book Award -- Race, Ethnicity, and Politics Section of the American Political Science Association.--Best Book Award "American Political Science Association" (6/10/2013 12:00:00 AM)<br><br>Winner of the 2013 Ralph Bunche Award given by the American Political Science Association.--Ralph Bunche Award "American Political Science Association" (7/16/2013 12:00:00 AM)<br><p/><br></br><p><b> About the Author </b></p></br></br><p><b>Lisa Garcia Bedolla</b> is Chancellor's Professor of education and political science at the University of California, Berkeley. <b>Melissa R. Michelson</b> is professor of political science at Menlo College, Atherton, California.</p>
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