Project President - by Ben Shapiro (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br>Project President tells the story of America's love affair with presidential looks and appearance, why that often matters more than a politico's positions on the issues, and what might well be coming next.<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><b><i>Project President</i> is a hilarious romp through American electoral history.</b></p><p>From short, fat, bald John Adams' wig-throwing tantrums during the 1800 election to Abraham Lincoln's decision to grow a beard in 1860; from John F. Kennedy's choice to forgo the fedora at his inauguration to John Kerry's decision to get Botoxed for the 2004 race; from the Golden Age of Facial Hair (1860-1912) to the Age of the Banker (1912-1960); from Washington's false teeth to George W. Bush's workout regimen, <i>Project President</i> tells the story of America's love affair with presidential looks and appearance, why that often matters more than a politico's positions on the issues, and what might well be coming next.</p><p>I'm constantly citing the power of dress. It's semiology: our clothes send a message about how we want to be perceived, and where is this more powerful and evident than in elected offices. In <i>Project President</i>, Ben Shapiro captures presidential semiotics with a potent narrative and deft analysis. It's simultaneously fascinating and hilarious!<br>-<b>Tim Gunn</b><br>Project Runway, Liz Claiborne, Inc.</p><p> </p><p>Ben Shapiro takes a romp through American history and shows how personality--and even haircuts--have elected or defeated presidential candidates. It's a tour through history that fans of both parties will enjoy-and can learn from.<br><b>-Michael Barone</b><br>Resident scholar, American Enterprise Institute<br>Senior Writer, <i>U.S. News & World Report</i><br>Co-author, <i>The Almanac of American Politics</i> </p><p> <br>Presidential politics has always been more superficial than we'd like to admit. With a stylish and likeable touch befitting a strong candidate, Ben Shapiro takes us deep into the shallowness that has shaped American history.<br><b>-Jonathan Alter</b><br><i>Newsweek</i></p><p> <br>Shapiro deftly explains how height, hair and handsomeness can affect a candidate's campaign as much as issues. A fun, informative read. <br><b>-Glenn Beck</b><br>Nationally syndicated talk show host<br>Host of CNN's <i>The Glenn Beck Show</i></p><p><br>A hilarious and illuminating journey through America's centuries-long fascination with presidential image-making. Whether you're left, right, moderate or apathetic, this lively book will get you ready for the packaging of the '08 races.<br><b>-Jim Hightower</b></p><p><br>This is a perceptive, witty-sometimes hilarious-look at the realities behind the faces and the facades, the slogans and the character assassinations, of each presidential campaign from George Washington to today - with much for us to ponder for tomorrow. <br><b>-Sir Martin Gilbert</b><br>Official biographer of Winston Churchill</p><p> An entertaining and illuminating romp through the politics of symbolism and personality in our presidential politics. If you're thinking of running for president, read this book before you spend a dime on a political consultant.<br><b>-Rich Lowry</b><br><i>National Review</i></p><p> <br>COLMES: Who do you want [for the Supreme Court]?</p><p>ANN COULTER: Thank you for asking. I want Ben Shapiro. </p><p>COLMES: Ben Shapiro.</p><p>ANN COULTER: Yes. He just finished his first year at Harvard Law, 21 years old. </p><p>COLMES: You mean for a date or for the court?</p><p>ANN COULTER: No, for the court. He's my candidate. He's very bright. He's already written one best-selling book. <br>(CROSSTALK)</p><p>COLMES: You want to put a 21-year-old guy on the court?</p><p>ANN COULTER: Twenty-one, and he's just finished first year of Harvard Law. </p><p>COLMES: So you want someone who's going to be on the court for 50, 60 years? Is that - is that the whole idea?</p><p>ANN COULTER: No, I just happen to like Ben Shapiro. </p><p>Hannity and Colmes<br> Fox News Channel<br>July 8, 2005</p>
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