The New Rules - by John P Kotter (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br>Harvard Business School's Class of 1974 entered the workforce at a time when economic turmoil was fomenting radical, fundamental changes in the business environment. This landmark, 20-year study of its 115 members identifies the factors that influenced their career decisions and explores the breakthroughs that brought them wealth, satisfaction, and security during a time of intense economic volatility.<p/><br></br><p><b> Book Synopsis </b></p></br></br>Based on a landmark twenty-year study of 115 members of the Harvard Business School's Class of 1974, this vital and important book describes how the globalization of markets and competition is altering career paths, wage levels, the structure and functioning of corporations, and the very nature of work itself. <br> THE NEW RULES INCLUDE: <br> <b>New Rule #1: </b> Conventional career paths through large corporations no longer lead to success as they once did; <br> <b>New Rule #4: </b> The greatest opportunities have shifted away from professional management in manufacturing to consulting and other service industries; <br> <b>New Rule #7: </b> Success requires high personal standards and a strong desire to w<p/><br></br><p><b> Review Quotes </b></p></br></br><br>Georgette Mosbacher CEO, Georgette Mosbacher Enterprises, author of <i>The Feminine Force</i> After 20 Years in the corporate and small business worlds, I thought I knew everything about succeeding in today's tough market. I was wrong. Drop everything and read this book. It will change your life.<br><br>Rosabeth Moss Kanter Harvard Business School, author of <i>When Giants Learn to Dance</i> An essential guide for leaders of the future and an inspirational call to embrace more entrepreneurial and personally fulfilling careers.<br><br>Stephen R. Covey Author of <i>The Seven Habits of Highly Effective People</i> An absolutely fascinating account of the...emerging...paradigm shift in the workplace.<br><p/><br></br><p><b> About the Author </b></p></br></br>John P. Kotter</b> is Konosuke Matsuhita Professor of Leadership at the Harvard Business School and an internationally recognized authority on managerial behavior and leadership. He lives in Cambridge, Massachusetts, with his wife and children.
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