101 Things I Learned(r) in Business School (Second Edition) - by Michael W Preis & Matthew Frederick (Hardcover)
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<p/><br></br><p><b> About the Book </b></p></br></br>"An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate. Success in business-and in business school-calls for a broad knowledge base and the ability to turn it into action. This accessible book provides a thorough grounding in the principles most essential to the study and practice of business, from corporate organization to maintaining customer satisfaction. Lessons include: key elements of organizational philosophy, structure, culture, and behavior ways to grow a business in new and existing markets why fast-growing companies may be chronically short on cash how to manage and interpret data when weighing a decision how to run a meeting most effectively how social and environmental responsibility can be good for business 101 Things I Learnedª in Business School will appeal to students seeking traction in a demanding curriculum, to self-made entrepreneurs looking to improve their business practices, and to seasoned professionals seeking a refresher on core principles"--<p/><br></br><p><b> Book Synopsis </b></p></br></br><b><b>An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate.</b></b> <p/>Success in business--and in business school--calls for a broad knowledge base and the ability to turn it into action. This accessible book provides a thorough grounding in the principles most essential to the study and practice of business, from corporate organization to maintaining customer satisfaction. Lessons include: <p/>- key elements of organizational philosophy, structure, culture, and behavior<br>- ways to grow a business in new and existing markets<br>- why fast-growing companies may be chronically short on cash<br>- how to manage and interpret data when weighing a decision<br>- how to run a meeting most effectively<br>- how social and environmental responsibility can be good for business <p/><i>101 Things I Learned(R) in Business School</i> will appeal to students seeking traction in a demanding curriculum, to self-made entrepreneurs looking to improve their business practices, and to seasoned professionals seeking a refresher on core principles.<p/><br></br><p><b> About the Author </b></p></br></br><b>Michael W. Preis </b>has been a management consultant, business owner, executive, and clinical professor of business administration at the University of Illinois at Urbana-Champaign. He holds a B.S. in mechanical engineering from The Ohio State University, an MBA from Harvard Business School, and a Ph.D. in marketing from George Washington University.<br/><br/><b>Matthew Frederick </b>is a bestselling author, instructor of design and writing, and the creator of the 101 Things I Learned(R) series. He lives in New York's Hudson Valley.
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