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Permanent Color, Triple Protection, Extra Light Natural Blonde 02 Nothing protects better (Compared to each leading competitor's top selling brand). Ceramide + pro-keratine + collagen. 100% long-lasting gray coverage. Ultra-lightening, brass-controlling. Level 3. High-lift. Natural. Our richest color comes from our ultimate care. Only Excellence has a triple protection system to reinforce the internal structure of the hair and help protect from damage. Your color is radiant, grays are 100% covered, and your hair's youthful appearance is revitalized. Nothing protects better, nothing covers gray better. Triple Protection System: Before: Pre-Color Serum with Ceramide: Helps protect fragile areas of the hair, particularly dry ends. Your hair is prepared to be colored evenly. During: Pro-Keratine Color Creme: Non-drip creme wraps every strand with Pro-Keratine Complex and colors beautifully. Nothing covers gray better (Compared to each leading competitor's top selling brand). After: Conditioning Treatment with Collagen: Replenishes and deeply conditions,
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