<p/><br></br><p><b> About the Book </b></p></br></br>Based on Brian Tracy's bestselling audio and video program, The Psychology of Selling, this text presents an action-oriented, strategic process for sales success. It delineates in detail every aspect of the sales process, from planning to presentation to closing techniques.<p/><br></br><p><b> Book Synopsis </b></p></br></br>The most powerful system for sales success--from the author of the bestselling audiobook, <i>The Psychology of Selling</i>. <p/>Strategy, tactics, and mental preparedness separate superior salespeople from the average--and with technological advances evening the competition, the selling edge is now more important than ever. Drawing on his own successful sales career and on his extensive experience as a sales consultant and seminar leader, Brian Tracy has developed the most comprehensive and effective approach to selling ever created. <p/><i>Advanced Selling Strategies</i> provides you with the techniques and tools used by top salespeople in every industry--methods that net immediate and spectacular results. This book explains how to: <br> * Develop the self-image to give you the edge in every sales situation<br> * Concentrate on the customer's emotional factors to ensure better sales results<br> * Identify your customer's most pressing concerns and position your product or service to fill those needs <p/>A MUST READ FOR SALESPEOPLE AND BUSINESSPEOPLE ALIKE.
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