<p/><br></br><p><b> About the Book </b></p></br></br>A practical guide to building a profitable business in any economy and is for small business owners and entrepreneurs who are searching for simple marketing, sales, and finance strategies that can help them build (or rebuild) a thriving, profitable business in any industry.<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>When -19 became a global pandemic, somebody hit a reset button on the economy. Literally. Economists have begun referring to the 2020 event as the Great Reset as lockdowns and health scares caused dramatic shifts in the business and economic landscape across the world.</b><p> In <i>Survive and Thrive</i>, readers learn what this reset means for their world and their place in the economy as they build (or rebuild) a business in 2020 and beyond. <i>Survive and Thrive</i> paves the path for any entrepreneur to start from scratch and build a profitable business in any economy, including this one, with a series of marketing, sales, and finance strategies that integrate together to help business owners survive and create a thriving business with lasting, long-term success.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>"As John says, there is no shortage of opportunity today, but there is a shortage of execution. If you can focus on creating real solutions to real problems for real people, you'll have a clear advantage in the marketplace. <i>Survive and Thrive</i> can show you how."<br> -- Michael Hyatt, Entrepreneur and <i>New York Times</i> Bestselling Author of Platform, <i>The Vision Driven Leader</i>, and many other bestselling books<p> "The world has changed yet again, and as an entrepreneur, you must rise to the occasion. John's book gives you a step-by-step plan to serve the new market in a new way. Your business is about to be stronger than ever."<br> -- Mike Michalowicz, Entrepreneur and <i>Wall Street Journal</i> Bestselling Author of <i>Fix This Next, Profit First</i>, and several other bestselling books<p> "<i>Survive and Thrive</i> provides timeless information about starting a business from scratch, but at exactly the right time. Having gone through a layoff myself in 2008, I know exactly how important each and every lesson John shares is, and I wish this book was around when I first started my entrepreneurial journey. Step by step, genuine, and highly recommended."<br> -- Pat Flynn, Entrepreneur and <i>Wall Street Journal</i> Bestselling Author of <i>Will it Fly?, Let Go</i>, and <i>Superfans</i>.<p> "This book provides a step-by-step plan to help you reach more people, make sales, and enjoy more profit, regardless of what the 'economy' is doing. Does it feel like times are tough? <i>Survive and Thrive</i> slices through the clutter and helps entrepreneurs build stronger-than-ever businesses while making the world a better place."<br> -- Ray Edwards, Entrepreneur and Bestselling Author of <i>How to Write Copy That Sells</i><p> "Too many entrepreneurs rely on a booming economy or favorable external circumstances for their business success, but everyone knows this doesn't last forever. If you'd like to build a business that can survive and even thrive when the going gets tough (and it will), then you need this book."<br> -- Allan Dib, Entrepreneur and Bestselling Author of <i>The 1-Page Marketing Plan</i><p> "When times are challenging, it is easy for the would-be entrepreneur to slide down into dejection, certain that all effort is futile. John Meese's new book <i>Survive and Thrive</i> is the antidote to passive languor. It is a surefire call-to-action that omits all those cliched motivational slogans and guides the reader into the specific activities that will build a business. Not only will it put a bounce in your step and set your chin to a jaunty new jut, <i>Survive and Thrive</i> will tell you just what to do today to reach your destination tomorrow."<br> -- Rabbi Daniel Lapin, Entrepreneur and Bestselling Author of <i>Thou Shall Prosper</i><p> "Are you struggling to adapt your old business to the new market and grow despite an uncertain economy? Buy this book, put these principles to work, and you're already on the right track."<br> -- Phillip Stutts, Entrepreneur and Author of <i>Fire Them Now</i><p> "<i>Survive and Thrive</i> is a recipe for success for any entrepreneur. John has applied these foundational principles in his own businesses and knows first-hand how to ensure your vision and passion become a reality. Every business owner and operator needs this as a handbook now more than ever."<br> -- Casey Graham, Entrepreneur and CEO of Gravy Solutions<p><br>
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