<p/><br></br><p><b> About the Book </b></p></br></br>"Health Behavior: Theory, Research, and Practice, Fifth Edition, is a thorough introduction to the practice of health education and health promotion, covering the theories, applications, and research of most use to public health students and practitioners. Through four editions, with more than 100,000 copies sold, this book has become the gold-standard textbook for health behavior courses. This essential resource includes the most current information on theory, research, and practice at individual, interpersonal, and community and group levels, with substantial new content on current and emerging theories of health communication, social marketing and e-health, culturally diverse communities, health promotion, the impact of stress, the importance of networks and community, social marketing, and evaluation. New contents include an update to the selection of theories, both established and emerging; e-health and social media as integrated into health communication; global health as an application of health behavior theory; culture and health disparities; more guidance on how to select suitable theories for specific problems/issues. In addition to a selection of basic ancillary materials, the editors offer a dedicated website with student-written "theory in action" examples; expanded bibliographies; exemplar measures of theoretical constructs; and relevant links"--<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>The essential health behavior text, updated with the latest theories, research, and issues</b> <p><i>Health Behavior: Theory, Research and Practice</i> provides a thorough introduction to understanding and changing health behavior, core tenets of the public health role. Covering theory, applications, and research, this comprehensive book has become the gold standard of health behavior texts. This new fifth edition has been updated to reflect the most recent changes in the public health field with a focus on health behavior, including coverage of the intersection of health and community, culture, and communication, with detailed explanations of both established and emerging theories. Offering perspective applicable at the individual, interpersonal, group, and community levels, this essential guide provides the most complete coverage of the field to give public health students and practitioners an authoritative reference for both the theoretical and practical aspects of health behavior.</p> <p>A deep understanding of human behaviors is essential for effective public health and health care management. This guide provides the most complete, up-to-date information in the field, to give you a real-world understanding and the background knowledge to apply it successfully.</p> <ul> <li>Learn how e-health and social media factor into health communication</li> <li>Explore the link between culture and health, and the importance of community</li> <li>Get up to date on emerging theories of health behavior and their applications</li> <li>Examine the push toward evidence-based interventions, and global applications</li> </ul> <p>Written and edited by the leading health and social behavior theorists and researchers, <i>Health Behavior: Theory, Research and Practice</i> provides the information and real-world perspective that builds a solid understanding of how to analyze and improve health behaviors and health.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p><b>A LANDMARK VOLUME LINKING THEORY TO RESEARCH AND PRACTICE IN THE CONTINUUM OF HEALTH BEHAVIOR</b> <p>Advancing the science of health behavior through the informed application of health behavior theories, the new Fifth Edition of <i>Health Behavior: Theory, Research, and Practice</i> serves as the definitive text for students, practitioners, and scientists in these areas. This edition responds to new developments in health behavior theories and their application in new settings, to new populations, and in new ways. <p>This book analyzes the key components of theories of health behavior, describing current applications of these theories and identifying important future directions for research and practice in health behavior change. This new edition discusses changes in the science and practice of public health and health promotion, updating the coverage of these areas in a rapidly evolving field. <p><i>Health Behavior: Theory, Research, and Practice, Fifth Edition</i> explores: <ul> <li>How e-health and social media factor into health communication</li> <li>The link between culture and health, and the importance of community</li> <li>Emerging theories of health behavior and their applications</li> <li>The push toward evidence-based interventions and global applications</li> </ul> <p>Written and edited by leading health and social behavior theorists and researchers, <i>Health Behavior: Theory, Research, and Practice</i> provides real-world perspective with a solid approach for the analysis and improvement of health behaviors and health. <p>Companion Web site: </br><b>www.wiley.com/go/glanz5e</b> <p>Additional resources: </br><b>www.josseybasspublichealth.com</b><p/><br></br><p><b> About the Author </b></p></br></br><p><b>KAREN GLANZ, PhD, MPH, </b> is George A. Weiss University Professor, professor of epidemiology and nursing, and director of the Prevention Research Center and the Center for Health Behavior Research at the University of Pennsylvania.</p> <p><b>BARBARA K. RIMER, DrPH, </b> is dean and Alumni Distinguished Professor in the Department of Health Behavior in the Gillings School of Global Public Health at the the University of North Carolina at Chapel Hill.</p> <p><b>Kasisomayajula Vish Viswanath, PhD</b>, is the Lee Kum Kee Professor of Health Communication in the Department of Social and Behavioral Science at the Harvard T. H. Chan School of Public Health (HSPH), a faculty member in the Center for Population Sciences at the Dana-Farber Cancer Institute (DFCI). He is also the Co-Director of Lee Kum Sheung Center for Health and Happiness at HPSH, Director of India Research Center at Harvard Chan and the Director of Translation Health Communication Science at Harvard Chan and Dana-Farber.</p>
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