The Index Card - by Helaine Olen & Harold Pollack (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><b>"The newbie investor will not find a better guide to personal finance." <br><b>--Burton Malkiel, </b>author of <b><i>A RANDOM WALK DOWN WALL STREET </i></b> </b> <p/>TV analysts and money managers would have you believe your finances are enormously complicated, and if you don't follow their guidance, you'll end up in the poorhouse. <p/>They're wrong. <p/>When University of Chicago professor Harold Pollack interviewed Helaine Olen, an award-winning financial journalist and the author of the bestselling <i>Pound Foolish</i>, he made an offhand suggestion: everything you need to know about managing your money could fit on an index card. To prove his point, he grabbed a 4 x 6 card, scribbled down a list of rules, and posted a picture of the card online. The post went viral. <p/>Now, Pollack teams up with Olen to explain why the ten simple rules of the index card outperform more complicated financial strategies. Inside is an easy-to-follow action plan that works in good times and bad, giving you the tools, knowledge, and confidence to seize control of your financial life.</p><p/><br></br><p><b> Review Quotes </b></p></br></br><br>"The most important financial advice is stunningly simple and fits on an index card. The newbie investor will not find a better guide to personal finance." <br><b>--BURTON G. MALKIEL, </b>author of <b><i>A RANDOM WALK DOWN WALL STREET </i></b> <p/>"Ten simple, amazingly effective rules unencumbered by the agendas of fee-sucking fund managers or reckless business-media pundits. Highly recommended." <br><b>--NOMI PRINS, </b>author of <b><i>ALL THE PRESIDENTS' BANKERS </i></b> <p/>"<i>The Index Card </i>offers engaging stories, persuasive explanations, and fascinating data. It's realistic, honest, wise, and compassionate, as well as socially and politically astute." <br><b>--JOE CONASON, </b>editor in chief at <b><i>THE NATIONAL MEMO </i></b> <p/>"All parents should buy <i>The Index Card </i>for their children. If they refuse to read it, consider disinheriting them." <br><b>--ROBERT H. FRANK, </b>professor of economics, <b><i>CORNELL UNIVERSITY </i></b> <p/>"In a world of relentless financial noise, Helaine and Harold are here to help. This is the best and most important financial book of the year." <br><b>--ZAC BISSONNETTE, </b>author of <b><i>DEBT-FREE U </i></b>and <b><i>THE GREAT BEANIE BABY BUBBLE</i></b><br><p/><br></br><p><b> About the Author </b></p></br></br><p><b>HELAINE OLEN</b> is the acclaimed author of <i>Pound Foolish: Exposing the Dark Side of the Personal Finance Industry</i>, which was featured on <i>The Daily Show with Jon Stewart</i> and PBS' <i>Frontline. </i>She writes the Spread the Wealth personal finance column for <i>Inc</i>. Her work has appeared in numerous publications, including <i>The New York Times, Salon</i>, <i>Slate</i>, where she wrote the popular column The Bills, and the <i>Los Angeles Times</i>, where she wrote the popular Money Makeover column. <p/> <br><b>HAROLD POLLACK </b>is the Helen Ross Professor of Social Service Administration at the University of Chicago, where he researches health and urban policy concerns and is a nonresident fellow at the Century Foundation. He writes regularly for the <i>Washington Post, Politico, Atlantic Monthly, </i>healthinsurance.org, and other publications.</p>
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