Can Business Save the Earth? - by Michael Lenox & Aaron Chatterji (Hardcover)
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<p/><br></br><p><b> About the Book </b></p></br></br>Increasingly, business leaders are tasked with developing new products, services, and business models that minimize environmental impact while driving economic growth. Here, the authors explain how the private sector can drive the effort to go green.<p/><br></br><p><b> Book Synopsis </b></p></br></br>The only way business can save the earth and set us on a path to sustainability is if we can harness the power of an entire system of inventors, companies, investors, government, activists, and customers. Taking a systemic perspective that goes beyond the typical dichotomy of business and government, the authors outline how each type of player can help us to address the current environmental crisis.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>Lennox (UVA) and Chatterji (Duke) developed a model that businesses can consider when addressing climate change and environmental sustainability.The authors provide many examples of environmentally friendly efforts from businesses such as Uber, Apple, Apex Clean Energy, TerraCycle, and Home Depot.--G.E. Kaupins "<i>Choice</i>"<br><br>Lenox and Chatterji make a major contribution by explaining the systematic dynamics of going green. Their sophisticated analysis of complex challenges will enable the private sector to successfully adopt and implement sustainable innovations.--David Vogel "University of California, Berkeley, and author of <i>The Market for Virtue</i>"<br><br>The book synthesizes research on innovation and sustainability in a way that I've not seen. The authors work through systemic issues that we must consider in order to reach a more sustainable economy.--Glen W. S. Dowell "Cornell University"<br><br>There is bad news and good news about the state of the earth, and business school professors Michael Lenox and Aaron Chatterji address both with eye-opening accuracy in this compelling, provocative treatise....The authors make an impassioned plea, particularly to businesses, to bring to market the innovative products and services necessary to create value while reducing environmental impacts. While the tenor of <i>Can Business Save the Earth?</i> is generally positive, one cannot miss the real sense of urgency it conveys.--Barry Silverstein "<i>Foreword Magazine</i>"<br><br>This marvelous book unites rigorous research with in-depth examples to show how business really might be able to save the earth. It's the perfect answer to the question my students ask me all the time: How can I make a difference?--Rebecca M. Henderson "Harvard Business School"<br><p/><br></br><p><b> About the Author </b></p></br></br><b>Michael Lenox</b> is Tayloe Murphy Professor of Business Administration and Senior Associate Dean and Chief Strategy Officer at the University of Virginia's Darden School of Business. <b>Aaron Chatterji</b> is Associate Professor of Business and Public Policy at Duke University's Fuqua School of Business.
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