Global Business Strategy - 2nd Edition by John A Pearce & Cornelis a de Kluyver (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><i>Global Business Strategy</i> looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.<p/><br></br><p><b> About the Author </b></p></br></br><b>Dr. Cornelis A. ("Kees") de Kluyver</b> is professor emeritus and former dean and James and Shirley Rippey distinguished professor at the Lundquist College of Business at the University of Oregon. His authored books include <i>Strategic Management: An Executive Perspective</i> (with John a. Pearce II, Business Expert Press, 2015), <i>Strategy: A View from the Top</i> (with John A. Pearce II, Prentice Hall, now in its fourth edition and translated in Spanish, Portuguese, Japanese, Korean, and Chinese), <i>A Primer on Corporate Governance</i> (Business Expert Press, 2013, in its second edition), and <i>Fundamentals of Global Strategy: A Business Model Approach</i> (Business Expert Press, 2010). Dr. de Kluyver is listed in Cambridge's Who's Who.
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