<p/><br></br><p><b> About the Book </b></p></br></br>This comprehensive reference guide discusses opening a photography studio from the ground up, what equipment to purchase, how to make the most of marketing, and how to streamline production efforts.<p/><br></br><p><b> Book Synopsis </b></p></br></br>With do-it-yourself projects and inspiring and instructional images, this comprehensive resource teaches photographers the tricks of the trade for creating a thriving business without breaking the bank. Drawing on the first-hand experiences of established professionals, this reference discusses opening a photography studio from the ground up, what equipment to purchase, how to make the most of marketing, and how to streamline production efforts. The simple, numbered tips cover all the necessary skills needed to become an expert marketer, an adept accountant and financial planner, a skilled sales and customer service representative, an amateur psychologist, a manager, and a designer while learning to establish the best business in the field.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>"Buy it, read it, apply it, and then read it again. Good stuff that is sure to help you as a photographer more than a new lens or camera body." --ronmart.blogspot.com<br><br>"This guide . . . can help you save money, boost exposure, and find deals on studio equipment . . . includes a chapter on using free websites, blogs, and various other Internet resources." --"Shutterbug"<br><p/><br></br><p><b> About the Author </b></p></br></br>Karen Dorame is a trainer for Special Kids Photography, where she teaches numerous workshops for professional photographers. She is the author of Photographing Children with Special Needs. She lives in Washington, Utah.
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