<p/><br></br><p><b> Book Synopsis </b></p></br></br>Are you an employee stuck in a career rut? Are you a student looking to get the right start? Or do you just want to create a better you? In The 10Ks of Personal Branding, author Kaplan Mobray offers ten must-know insights to building your personal brand. <p> In this inspiring guide, learn how to focus your life's goals with your life's actions to create a powerful package called "you." Filled with easy-to-follow instructions and valuable tips on developing your personal brand, this guide explains the10Ks of personal branding: <br /> <ul> <li>Know thyself</li> <li>Know what you want to be known for</li> <li>Know how to be consistent</li> <li>Know how to accept failure as part of building your personal brand</li> <li>Know how to communicate your personal brand attributes</li> <li>Know how to create your own opportunities</li> <li>Know and master the art of connection</li> <li>Know that silence is not an option</li> <li>Know your expectations, not your limitations</li> <li>Know why you are doing what you are doing today and how it will shape where you are headed tomorrow</li> </ul> <br /> These principles can change your life, give you focus, propel your career, and take you to a much greater place.
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