Understanding Human Communication - 14th Edition by Ronald B Adler & George Rodman & Athena Du Pré (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br>"This new edition builds on the successful approach that has served more than one million students. Rather than focusing solely on either skills or scholarship, Understanding Human Communication embraces the idea that each enhances the other. Reader-friendly content is up to date and clear without being simplistic. Real-life examples and engaging images make concepts interesting, clear, and relevant to students' lives"--<p/><br></br><p><b> Book Synopsis </b></p></br></br><em>Understanding Human Communication</em> addresses students' perception that they already know how to communicate--an issue faced by every faculty member. By artfully weaving cutting-edge academic research and theory into the clear, down-to-earth, and student-friendly narrative, the authors help students understand the complexity and depth of human communication and public speaking. The series of concepts builds logically through the chapter sequence, enabling students to further deepen their communication skills as they progress through the book. By accessing the text's integrated digital resources--contemporary and brief video clips; tutorials; and self-assessments---students will be able to see concepts applied in real scenarios, making their learning more meaningful.<br><p/><br></br><p><b> Review Quotes </b></p></br></br><br><br>Well-resourced and researched, <em>Understanding Human Communication</em> would serve as an excellent textbook for any university's Intro. to Communication course. It is current and visually stimulating for today's college students and millennials.--Archie Wortham, <em>Northeast Lakeview College</em> <br><p></p><br>This is a good textbook for courses like COM101 because the writing flows well, the visual effects are appropriate and to the point, and the examples are current.--Yingfan Zhang, <em>Suffolk County Community College</em> <br><p></p><br>The text's clarity of examples, its meaningful exercises, its comprehensive nature, and its clear and easy-to-grasp format will make <em>Understanding Human Communication</em> a great asset for my class.--Angela King, <em>Cape Cod Community College</em> <br><p></p><br>This text offers a comprehensive approach to understanding basic human communication, which will equip students to comprehend and apply a range of principles and practices. The 'Making the Grade' and 'Activities' sections at the end of each chapter are fantastic tools to keep students on track and to help them apply the concepts they read about.--Adam Burke, <em>Hawaii Pacific University</em> <br><p></p><br>This is the 'Godfather' of Communication texts. Adler's reputation reaches far and wide, and because of this, I feel that this text is both consistent and up to date with the times.--Marcee Andersen, <em>Tidewater Community College</em><p></p><br><br><p/><br></br><p><b> About the Author </b></p></br></br><br><strong>Ronald B. Adler</strong> is Professor Emeritus of Communication at Santa Barbara City College. He is a coauthor of <em>Interplay: The Process of Interpersonal Communication, </em> Fourteenth Edition (OUP, 2017). <p/><strong>George Rodman</strong> is Professor of Television, Radio, and Emerging Media at Brooklyn College, City University of New York, where he founded the graduate media studies program. He is the author of <em>Mass Media in a Changing World, </em> Fourth Edition (2012) and several books on public speaking. <p/><strong>Athena du Pré</strong> is Professor of Communication at the University of West Florida. She is the author of <em>Communicating About Health: Current Issues and Perspectives, </em> Fourth Edition (OUP, 2017).<br>
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