Designing Ux: Forms - by Jessica Enders (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>A recent study found that on average, designing a form to have a great user experience almost doubled the rate of successful first-time completions. For example, Ebay made an additional $USD 500 million annually from redesigning just the button on one of their mobile form screens.</p> <p>More conversions, fewer dissatisfied users, better return on investment. Can you afford not to improve your forms' user experiences?</p> <p>This book will walk you through every part of designing a great forms user experience. From the words, to how the form looks, and on to interactivity, you'll learn how to design a web form that works beautifully on mobiles, laptops and desktops. Filled with practical and engaging insights, and plenty of real-world examples, both good and bad.</p> <p>You'll learn answers to common queries like: </p> <ul><li>Where should field labels go?</li><li>What makes a question easy to understand?</li><li>How do you design forms to work on small screens?</li><li>How does touch impact on form design?</li><li>How long can a form be?</li><li>What look and feel should the form have: skeumorphic, flat, or something else?</li><li>What's best practice for error messaging?</li></ul><p/><br></br><p><b> About the Author </b></p></br></br><p>Jessica Enders has suffered from a life long condition known as a love of designing forms and other transactional interfaces. She is attempting to minimise the adverse symptoms by running her own form design business, Formulate Information Design.</p>
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