<p/><br></br><p><b> About the Book </b></p></br></br>DRIVE illustrates the five buying personalities. The good news is you already speak one. The bad news is you're accidentally alienating the other four which is costing you sales. Learn the missing four buying personalities and you have the potential to increase your sales by 400%.<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>There is one reason why our pitches fall flat. We are not speaking our potential customer's buying language. The business graveyard is littered with the lost opportunities of individuals who could not convey their message to make a deal.</p><p>Consider the following: </p><p>- Nolan Bushnell, founder of Atari, was Steve Jobs's first boss. Jobs offered Bushnell one-third of Apple for $50,000. Bushnell was unconvinced and passed on the investment. Why?</p><p>- Billionaire Ross Perot could have owned a majority of Microsoft in 1979 for $60 million. But he never pulled the trigger. A majority of Microsoft today would be worth $512 billion--an 850,000% ROI. Why did he not see the value?</p><p>- Myspace CEO Chris DeWolfe was offered Facebook for $75 million by Mark Zuckerberg, but he passed. Why did DeWolfe not see the full potential of Facebook?</p><p>- In 1999, Excite could have bought Google for $750,000. Two years later, Excite filed for bankruptcy. What went wrong?</p><p>- Decca Records passed on the Beatles. The Beatles went on to become one of the biggest rock and roll bands in history. How did Decca miss that opportunity?</p><p>- Western Union was offered the telephone from inventor Alexander Graham Bell for $100,000 and passed. Why did they not see the potential?</p><p>There are five buying personalities that DRIVE sales: Directors, Relators, Intellectuals, Validators, and Executives. You pitch based on your own DRIVE, which means you do not effectively sell to the other 80%. The good news? With the DRIVE Sales System(TM) you have the potential of mastering the other buying languages and increasing your sales.</p><p/><br></br><p><b> Review Quotes </b></p></br></br><br><p>"DRIVE illustrates the five buying personalities. The good news is you already speak one. The bad news is you're accidentally alienating the other four which is costing you sales. Learn the missing four buying personalities and you have the potential to increase your sales by 400%." </p><p>Garrett Gunderson - <em>New York Times</em> Bestselling Author of<em> Killing Sacred Cows</em></p><p>"After I trained with Woody I cleared six figures on my first keynote speech by implementing DRIVE. This system will forever change your sales." </p><p>Ron Williams<br /> 7-time Mr. Natural Olympia<br /> 7-time Mr. Natural Universe<br /> 7-time Natural World</p><p>"At JetBlue I taught my team how to use DRIVE to resolve customer concerns, lower employee turnover, and increase team morale. DRIVE is my go-to system to increase customer engagement." </p><p>Anna Smith - JetBlue Senior CSVC</p><p>"I invited Woody to speak at one of my international events. I challenged him to use DRIVE to sell one of MY products, not his. When the final numbers came in, he increased my sales by 1440%. If you want to change your sales numbers read this book." </p><p>Rob Sperry - <em>The Game of Networking</em></p><p>"The DRIVE Sales System has helped us raise $2,386,400 in capital for investments. When you are negotiating terms, knowing the DRIVE of the person sitting across the table from you is a game-changer." </p><p>Daniel and Sam Kwak - Investors</p><p>"Since being introduced to DRIVE my philosophy of business management and entrepreneurship has changed significantly. DRIVE centered strategies and business plans produce results! It takes the 'guessing' out of sales, marketing, and managing staff." </p><p>Matthew Casto - Senior Art Director, Universal Studios</p><p>"In three years, I took my company from my garage to being one of Inc 500's Fastest Growing Companies. Woody has been my business strategist for over 10 years, and I attribute so much of my success, both personally and financially, to his brilliant DRIVE program." </p><p>Inger Erickson - Uppercase Living</p><p>"I had the honor of having Woody perform the true power of DRIVE in front of a live audience at an event I ran in Australia. It was so powerful the audience demanded additional training. We had to change the agenda to make room for him to dive deeper. It was one of the most relevant and mind-blowing trainings I have ever witnessed." </p><p>Frazer Brookes - Social Media Strategist</p><p>"If you are a mind reader, you do NOT need this book. But if by chance you find yourself lacking in mind-reading skills--activate the DRIVE Sales System immediately. It will give you laser focus on closing more sales and increasing your income." </p><p>Troy Dunn - TV Host</p><p>"DRIVE not only increased my business and our non-profit, it has enlightened us to know how to empower others! DRIVE took us to the next levels!" </p><p>Leesa Price - CEO Princess Warrior</p><p>"IT WORKS! We have grown our business by almost 100% since implementing the DRIVE Sales System." </p><p>Eric Counts - Founder of CreditNerds.com</p><p>"You cannot make a difference in the lives of others until you know what DRIVEs them. Being able to connect on a deep intimate level will allow you to create wealth in your life, relationships, and in your business." </p><p>Greg S. Reed - Think and Grow Rich - Three Feet From Gold</p><br>
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