Balkan Blues - (New Anthropologies of Europe) by Yuson Jung (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br><p>1. This book reflect extremely relevant research to global politics and current events unfolding today. Bulgaria's economic crisis is ongoing and this, coupled with the country's efforts to stem the flow of illegal immigrants across its borders, ensures that it will be in the media for some time to come. A new socialist president was elected in November, leading the prime minister to resign and protests and upheaval in the country is continuing. </p> <p>2. Author Yuson Jung is a well-regarded and steadily productive scholar in the field who has earned grants from prestigious institutions such as the Mellon Foundation, the Krupp Foundation, the Davis Center for Russian and Eurasian Studies at Harvard University, and the Woodrow Wilson International Center for Scholars. </p> <p>3. This book is being published within IUP's New Anthropologies of Europe series which takes a unique focus on anthropological work that, while focused on the experiences of people, also applies anthropological methods to surprising topics. Here, Jung gives readers the anthropology of a state confronting an entirely new culture and worldview.</p></p><p/><br></br><p><b> Book Synopsis </b></p></br></br><p><em>Balkan Blues</em> explores how a state transitions from the collectivized production and distribution of socialism to the consumer-focused culture of capitalism. Yuson Jung considers the state as an economic agent in upholding rights and responsibilities in the shift to a global market. Taking Bulgaria as her focus, Jung shows how impoverished Bulgarians developed a consumer-oriented society and how the concept of need adapted in surprising ways to accommodate this new culture. </p><br/><p>Different legal frameworks arose to ensure the rights of vulnerable or deceived consumers. Consumer advocacy NGOs and government officers scrambled to navigate unfamiliar EU-imposed models for consumer affairs departments. All of these changes involved issues of responsibility, accountability, and civic engagement, which brought Bulgarians new ways of viewing both their identities and their sense of agency. Yet these opportunities also raised questions of inequality, injustice, and social stratification. Jung's study provides a compelling argument for reconsidering of the role of the state in the construction of 21st-century consumer cultures.</p></p><p/><br></br><p><b> About the Author </b></p></br></br><p>Yuson Jung is Associate Professor of Anthropology at Wayne State University. She is editor with Jakob Klein and Melissa Caldwell of <i>Ethical Eating in the Postsocialist and Socialist World</i>.</p></p>
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