The Robert Trent Jones Golf Trail - by Mark Fagan (Hardcover)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><em>The Robert Trent Jones Golf Trail</em> tells how a bold, imaginative investment by a public employee pension fund turned into a world-class tourist attraction that helped change the image and boost the economy of an entire state. The pension fund was the Retirement Systems of Alabama, and its alternative investment was in a string of golf courses and affiliated high-end hotels and spas. In business-speak, this was an "economically targeted investment" designed to diversify returns, create jobs, and increase tax revenue. Twenty-five years later, the Robert Trent Jones Golf Trail is known worldwide for the quality and beauty of its courses and the hospitality and elegance of its resorts. It has significantly increased Alabama's infrastructure for tourism and conventions, provided millions upon millions in new tax revenues, spurred construction of thousands of units of adjacent housing, and helped persuade other businesses to locate in the state. Making the Golf Trail a reality involved not only the initial vision of CEO David G. Bronner and his associates at RSA, but also the design genius and reputation of Robert Trent Jones Sr. and the hard work of many dedicated engineers and builders. It also required the cooperation of scores of local and state elected officials and economic developers. This book is the illustrated historical account of the financial, legal, political, and economic impact details of RSA's investment in the RTJ Golf Trail. Such a detailed history could not have been written without the years of economic analysis conducted by author Mark Fagan dating back to the earliest stages of the concept. Fagan's ongoing involvement with Dr. Bronner and those working to develop the Trail made possible the mammoth one-of-a-kind history that is presented in this book.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>A beautiful coffee table book about the Robert Trent Jones Golf Trail that also provides detail about RSA, its assets, and its successes. You learn how each course was developed and perfected, with amenities added to enhance the experience of the visitor. Hundreds of full-color illustrations make this the perfect gift for golf-playing dads! -- <b>Dave "Doc" Kirby</b>, <em>Book Bits</em><br><br>If you plan to go, we highly suggest you get a copy of Mark Fagan's book. The chapters are thoughtfully organized with highly, easy-to-read, descriptions of each of the 11 sites. -- <b>Katharine Dyson</b>, writer for TravelGolf.com<br><br>In 317 meticulously researched, beautifully photographed pages, Fagan lays out the story of how a plan to raise money for state pensions led to the world's largest single golf construction project. -- <b>John Herr</b>, speechwriter for George H. W. Bush and George W. Bush<br><br>In 384 meticulously researched, beautifully photographed pages, Dr. Mark Fagan lays out the story of how a plan to raise money for state pensions led to the world's largest single golf construction project. -- <b><em>Alabama NewsCenter</em></b><br><br>This book is worthy of the dramatic history it recounts and is a testament to all the people who worked so hard to create the Trail. -- <b>David Bronner</b>, CEO, Retirement Systems of Alabama<br><br>What an incredible effort! The detail is overwhelming. You have credited everyone that had a role, big or small, in making the Trail happen. Don't know how you did it! It has been a rewarding time spent with the book. I never knew all that went on behind the scenes. -- <b>Roger Rulewich</b>, chief architect for Robert Trent Jones<br>
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