<p/><br></br><p><b> About the Book </b></p></br></br>"A practical guide to getting personal investing rightSomewhere along the way, something has gone very wrong with the way individuals save and invest. Too often, households are drawn in by promotional suggestions masquerading as impartial investment advice. Consumers get saddled with more risk than they realize. Authors Zvi Bodie and Rachelle Taqqu understand the dilemma that today's investors face, and with Risk Less and Prosper they will help you find your financial footing.Written in an accessible style, this practical guide skillfully explains why personal investing is all about you--your goals, your values and your career path. It shows how to understand investment risk and choose the particular blend of risk and safety that is right for you. And it lays out several simple yet powerful ways for small investors to cast a reliable safety net to achieve their financial goals and truly prosper. Coauthors Bodie and Taqqu challenge the myth that all investments require risk, then highlight some important risks that families often disregard when deciding where to put their money. Later, they connect the dots between investment and investor, showing us all how to grasp our own investment risk profiles and how we may use these insights to make more fitting investment choices. Outlines a straightforward way to invest by aligning your investments with your goals and the risk levels you can bear Provides basic investment abc's for readers who are otherwise literate Lays out a simple, actionable plan for achieving your goals Explains the role of risk-free assets and investment insurance in assuring that you reach your most essential goals Contrary to popular belief, investing doesn't have to be complicated. You can build wealth without taking great risks. Risk Less and Prosper will show you how to make investment decisions that will make your financial life less stressful and more profitable"--<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>A practical guide to getting personal investing right</b> <p>Somewhere along the way, something has gone very wrong with the way individuals save and invest. Too often, households are drawn in by promotional suggestions masquerading as impartial investment advice. Consumers get saddled with more risk than they realize. Authors Zvi Bodie and Rachelle Taqqu understand the dilemma that today's investors face, and with <i>Risk Less and Prosper</i> they will help you find your financial footing.</p> <p>Written in an accessible style, this practical guide skillfully explains why personal investing is all about you--your goals, your values and your career path. It shows how to understand investment risk and choose the particular blend of risk and safety that is right for you. And it lays out several simple yet powerful ways for small investors to cast a reliable safety net to achieve their financial goals and truly prosper. Coauthors Bodie and Taqqu challenge the myth that all investments require risk, then highlight some important risks that families often disregard when deciding where to put their money. Later, they connect the dots between investment and investor, showing us all how to grasp our own investment risk profiles and how we may use these insights to make more fitting investment choices.</p> <ul> <li>Outlines a straightforward way to invest by aligning your investments with your goals and the risk levels you can bear</li> <li>Provides basic investment abc's for readers who are otherwise literate</li> <li>Lays out a simple, actionable plan for achieving your goals</li> <li>Explains the role of risk-free assets and investment insurance in assuring that you reach your most essential goals</li> </ul> <p>Contrary to popular belief, investing doesn't have to be complicated. You can build wealth without taking great risks. <i>Risk Less and Prosper</i> will show you how to make investment decisions that will make your financial life less stressful and more profitable.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p>Somewhere along the way, something has gone very wrong with the way individuals invest and save. All too often, ordinary people are drawn in by promotional suggestions masquerading as impartial investment advice and end up saddled with more risk than they realize. <p>There truly is an urgent need for real advice to combat the confusion and false impressions fostered by much of today's conventional investment "wisdom." What's needed is a better investment path, one that leads investors to their financial goals without risking calamity. <p>Coauthors Zvi Bodie and Rachelle Taqqu understand the dilemma that investors face, and now, with <i>Risk Less and Prosper, </i> they share their experience in this field with you and reveal how the robustness of goal-based investing, as a new approach to personal finance, can put you in a better position when it comes to funding your retirement, paying for a child's higher education, or achieving other important long-term goals. <p>Engaging and informative, this timely guide follows a small group of men and women who are meeting together, along with a financial advisor, in order to improve their personal investments. Each member of this group is based on a composite of real people, and while all are dealing with different financial circumstances, they are brought together by their shared state of confusion about what to do. <p><i>Risk Less and Prosper</i> skillfully explains why personal investing is all about you--your goals, your values, your career path, and your preferences. It shows how to understand investment risk and choose the particular blend of risk and safety that is right for you. And it lays out several simple yet powerful ways for individual investors to cast a reliable safety net to achieve their financial goals and truly prosper. As you follow the group's progress, this book will: <ul><li>Help you develop a clear picture of your financial destination, attach a price tag to your vision together with a timetable, and align them with expected funding sources</li> <li>Show how to determine your risk set point and decide how much risk makes sense for you</li> <li>Take you through the ins and outs of two different kinds of easy-to-understand, real-return instruments: U.S. Treasury Inflation-Protected Securities (TIPS) and inflation-protected U.S. Government Savings Bonds (I Bonds)</li> <li>Talk about some techniques for matching your investments with the spending outcomes you desire or need</li> <li>Introduce you to a range of riskier investments--focusing on stocks in particular--after you have invested in enough safe assets to cover your basic needs</li> <li>Offer essential pointers on how to find an impartial, trustworthy financial advisor</li></ul> <p>Contrary to popular belief, investing doesn't have to be complicated. You can build a safety-first, goal-based investment portfolio without taking great risks. <i>Risk Less and Prosper</i> will show you how to do this <i>and </i>much more, as you make investment decisions that will make your financial life less stressful and more profitable.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>Bodie and Taqqu have staked out important ground in terms of reconsidering the basic paradigm for long-term saving and investing and presenting a new approach in an engaging and thoughtful manner. (<i>Portfolio.com</i>, February 2012) <p>...a good read for those of you who are skeptical of investing in today's stock market. But it is a must-read for those of you who actually think that you know what you are doing. (<i>Huffington Post</i>, January 2012)</p><br><p/><br></br><p><b> About the Author </b></p></br></br><p><b>ZVI BODIE</b> is the Norman and Adele Barron Professor of Management at Boston University. He holds a PhD from the Massachusetts Institute of Technology and has served on the finance faculty at the Harvard Business School and MIT's Sloan School of Management. In recent years, Bodie has been a prominent advocate for the financial protection of small investors and has written widely on this subject. Professor Bodie has worked closely with numerous professional institutions, including the CFA Institute, the Federal Reserve Bank of Boston, the Retirement Income Industry Association, and the Society of Actuaries.</p> <p><b>RACHELLE TAQQU</b> is a financial consultant with many years of experience in the financial services industry. In recent years, she has worked closely with several nonprofit institutions on their endowments.
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