Otherwise Engaged - by John Guaspari (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br><b>How leaders can get a firmer grip on employee engagement and other key intangibles</b><p/><br></br><p><b> Book Synopsis </b></p></br></br>Ask leaders what their biggest challenge is, and they're likely to say: It's the people part of the job . . . the soft stuff . . . the so-called intangibles. Otherwise Engaged shines a bright light on the cause of this challenge: a fundamental misunderstanding of the true nature of intangibles, like engagement, empowerment, respect. The book focuses on the too-often overlooked first step in any such effort: How to stop doing the things that cause people to dis-engage. Once you gain a better, deeper understanding of the true nature of the intangibles, you'll discover that you already know what to do in order to be more effective in this domain. <p/>Through a story told in a light, humorous style, the author helps you discover what the problem is. You'll learn why good faith efforts to promulgate values throughout an organization can be ineffectual and, in some cases, even damaging. In the process, you'll develop a felt need to challenge the assumptions under which you've been working and to become more open to the possibility of considering a different way.<br><p/><br></br><p><b> Review Quotes </b></p></br></br><br>Guaspari offers brilliant analogies and real-world examples to illustrate concretely his methods and principles and principles in a way that is entertaining and engaging . . . If your organization is looking to start or re-tool your employee relations or engagement efforts, Otherwise Engaged will point your conversation in the right direction.<br>- SMALL BUSINESS TRENDS (Charles Franklin)<br><p/><br></br><p><b> About the Author </b></p></br></br>John Guaspari helps leaders increase the level of employee engagement throughout their organizations. He is the author of six previous books on the topic, including the best-selling I Know It When I See It, The Customer Connection, and The Value Effect, seven best-selling training videos, as well hundreds of articles and columns. He has worked with corporate clients in scores of industries and has delivered some 1,500 intangibles-related presentations, seminars, and workshops. Long before entering the world of consulting, he began his professional career as an aerospace engineer and then went on to hold corporate positions in such widely varying functions as marketing, customer support, quality, leadership development, and organizational effectiveness. John lives in North Attleboro, MA. <p/>Jim Kouzes is Dean's Executive Fellow of Leadership, Leavey School of Business, Santa Clara University, and coauthor of the bestselling book, The Leadership Challenge.<br>
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