Strategic Innovation Management. Joe Tidd, John Bessant - by Joe Tidd & John R Bessant (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>This first edition of <i>Strategic Innovation Management</i> is an exciting new addition to the established bestselling texts <i>Managing Innovation </i>and <i>Innovation and Entrepreneurship </i>written by Joe Tidd and John Bessant<i>. </i>Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors.</p> <p>The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p>Innovative organizations grow twice as fast, both in employment and sales, as those that fail to innovate. The social benefits of innovation are even greater.</p> <p>This first edition of <i>Strategic Innovation Management</i> is an exciting new addition to the established best-selling texts <i>Managing Innovation </i>and <i>Innovation and Entrepreneurship </i>written by Joe Tidd and John Bessant<i>. </i>Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors.</p> <p>This text has been designed to be fully integrated with the Innovation Portal at</p> <p><b>www.innovation-portal.info</b>, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.</p><p/><br></br><p><b> About the Author </b></p></br></br><p><b>Joe Tidd</b> is Professor of Technology and Innovation Management at SPRU (Science and Technology Policy Research), University of Sussex, UK and visiting Professor at University College London.</p> <p><b>John Bessant</b> holds the Chair in Innovation and Entrepreneurship at Exeter University where he is also Research Director.</p>
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