<p/><br></br><p><b> Book Synopsis </b></p></br></br>Effective evangelistic sermons require preachers to know their audience and to tailor their preaching accordingly. Chris Altrock uses findings of the Barna Research Group and his own experiences as a preacher to support his descriptions of several characteristics common to the unchurched or the lost crowd of today. Recognizing that the audience today is vastly different from previous generations, Altrock suggests several approaches to these postmodern listeners, challenging preachers to change their sermons in order to reach the "field of harvest" that Jesus calls the church to love.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>"Chris Altrock knows preaching and knows postmoderns. As you will see in this book, he loves both. Chris is passionate about farming the gospel for postmodern ears and for preaching in such a way that postmodern listeners can receive and be transformed by the gospel."<br><p/><br></br><p><b> About the Author </b></p></br></br>Chris Altrock is a preaching minister at the Highland Street Church of Christ in Memphis, Tennessee. He is the author of Preaching to Pluralists: How to Proclaim Christ in a Postmodern Age and Rebuilding Relationships: A Sermon on the Mount Floor Plan.
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