97 Things Every UX Practitioner Should Know - by Daniel Berlin (Paperback)
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<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>Tap into the wisdom of experts to learn what every UX practitioner needs to know. With 97 short and extremely useful articles, you'll discover new approaches to old problems, pick up road-tested best practices, and hone your skills through sound advice.</p><p>Working in UX involves much more than just creating user interfaces. UX teams struggle with understanding what's important, which practices they should know deeply, and what approaches aren't helpful at all. With these 97 concise articles, editor Dan Berlin presents a wealth of advice and knowledge from experts who have practiced UX throughout their careers.</p><ul><li>Bring Themes to Exploratory Research--Shanti Kanhai</li><li>Design for Content First--Marli Mesibov</li><li>Design for Universal Usability--Ann Chadwick-Dias</li><li>Be Wrong on Purpose--Skyler Ray Taylor</li><li>Diverse Participant Recruiting Is Critical to Authentic User Research--Megan Campos</li><li>Put On Your InfoSec Hat to Improve Your Designs--Julie Meridian</li><li>Boost Your Emotional Intelligence to Move from Good to Great UX--Priyama Barua</li></ul><p/><br></br><p><b> About the Author </b></p></br></br><p>After providing technical support for hard-to-use systems for a number of years, Dan Berlin discovered the world of user experience (UX) when he sat as a participant in a usability study. That's when he quit his job and went full-time to Bentley University to earn an MBA and an MS in Human Factors in Information Design. During his 13+ year UX career, Dan has lived the agency life and spent 10 of those years building the research team and practice at Mad*Pow, an experience design agency in New England. He recently started Watch City Research, a UX research consultancy outside of Boston, where he focuses on usability research in different product domains. He served on the UXPA Boston Board of Directors for eight years and served as the submission chairperson for their annual conference from 2012 to 2021. Dan also teaches in the Bentley University UX certificate program, is on the Board of Directors for the Waltham Land Trust, is advisor to the Gamma Chi chapter of the Sigma Alpha Mu fraternity at Brandeis University, and can often be found kayaking along the Charles River or hiking with his dog, Shadow.</p>
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