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Permanent Color, with Shine Serum, Warmer, Lightest Auburn 7LA Fade-defying color + shine system. This Kit Contains: Color Optimizing Creme; Color Gel; Care Supreme Multi-Dose Conditioner (6 Weekly Treatments); Superior Colorist Gloves; Pro-Precise Applicator; Insert. Level 3. Forever rouge. High tenacity dyes, rich luminous conditioning colorant. With shine serum. Up to 8 weeks of fade-defying color. Experience Preference, our true gold standard of beautiful color and shine. Fade Resistant Technology: High tenacity dye molecules lock together in the hair fiber to help resist wash out and keep color fresh. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective care supreme conditioner formulated with golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root
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