<p/><br></br><p><b> About the Book </b></p></br></br>A captivating reflection on the social nature of LOHA's architectural practice through the firm's engagement with the human condition in urban landscapes.<p/><br></br><p><b> Book Synopsis </b></p></br></br>Good architecture is no longer about simply designing buildings, but about meeting head-on the forces that are shaping today's world. Architecture is a Social Act addresses how the discipline can be used as a tool to engage in politics, economics, aesthetics, and smart growth by promoting social equity, human interaction, and cultural evolution. This book features 28 projects drawn from across LOHA's nearly 30-year history, a selection that underscores the direct connection between the development of consciously designed buildings and wider efforts to tackle issues that are relevant in a rapidly changing world. LOHA's projects are small, medium, large, and extra-large, from tiny Santa Monica storefronts to vast urban plans in Detroit, Michigan, and Raleigh, North Carolina. Each case study is evidence of LOHA's mastery of scale, form, light, and space that gives people a true sense of place and belonging. Architecture is a Social Act points the way ahead for both people and architecture.<p/><br></br><p><b> About the Author </b></p></br></br>Greg Goldin is a native of Los Angeles. He was the Architecture Critic at Los Angeles Magazine from 1999 to 2011. In 2011, he was awarded a Getty Institute Research Grant which led to his 2013 exhibition Windshield Perspective, at the A +D Architecture and Design Museum > Los Angeles, a study of vernacular Los Angeles architecture. He is co-author and co-curator of the books and exhibitions Never Built Los Angeles (2013) and Never Built New York (2017). He was also a contributor to Amplified Urbanism Lorcan O'Herlihy Architects (2016). He is currently at work on Never Built Central Park and Never Built Paris. His writing has appeared in The New York Times, The Los Angeles Times, Architectural Record, The Architect's Newspaper, and Zocalo, among many others.
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