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<p/><br></br><p><b> Book Synopsis </b></p></br></br>Analyses the text of a wide range of media including: TV programmes, films, advertising and news editorial. Brings in a new method of analysing texts in which the interaction of sound, music, vision, language etc. is theorised.<p/><br></br><p><b> Review Quotes </b></p></br></br><br><br><em>Multimodal Discourse</em> is the theoretical browser we need to navigate the exuberant multimodality of the highly mediated world in which we live. For students and specialists in communication or semiotics, cultural studies or linguistics, graphic design or anthropology this is the foundational theory<br>of how meaning is made in this period of increasing semiotic fragmentation and cross-over.--Ron Scollon, Professor of Linguistics, Georgetown University<p></p><br><br><p/><br></br><p><b> About the Author </b></p></br></br><p>Gunther Kress, Institute of Education, University of London, UK Theo Van Leeuwen, Faculty of Humanities and Social Sciences, University of Technology Sydney, Australia</p>

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