The Amare Wave - (The Amare Way) by Moshe Engelberg (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br>We've come to think of business as war -- a paradigm that causes great suffering and is not necessary to succeed in business. But when you combine our most influential enterprise -- business -- with amare (Latin for love), you are empowered to join the growing Amare Wave, where you can uplift business by putting the power of love to work.<p/><br></br><p><b> Book Synopsis </b></p></br></br><p>It's time to pull back the curtain on business and expose it for what it really is: the most powerful force for good that exists in modern society. Yet over the years, we've forgotten. We've come to confuse business with war, endlessly fighting to capture customers and crush competitors. This causes great suffering and does not improve results. </p><p>The good news is that's changing as we finally see the truth: business does better with love. As a result, more and more companies are joining what we call the Amare Wave (<em>amare</em> means love in Latin)--uplifting business by putting the power of love to work, while outperforming competition stuck in the old, warlike paradigm. This book is your invitation to catch this momentous wave too. Once you read it, you will never be the same.</p><p>Get ready to be equipped and inspired to: </p> <ul> <li>Lead with the energy of love, not war, in your company</li> <li>Amplify your role, influence, and fulfillment and discover authentic alignment in your work</li> <li>Dare to prosper differently in ways that elevate all of your stakeholders</li> <li>Make a game-changing impact on the world of business</li> </ul> <p>Deeply grounded in behavioral science and various wisdom traditions, <em>The Amare Wave</em> will show you precisely why and how to champion a love-centered paradigm. Through the seven timeless principles of the Amare Way philosophy, the ABCs of the Amare Way practice -- authenticity, belonging, and collaboration -- and numerous stories, reflective activities, and concrete action steps, you will emerge with the courage and know-how to transform yourself and grow your company into its best. </p> <p>There's no better time than now to make love an essential part of your business. Catch the Amare Wave!</p><p/><br></br><p><b> Review Quotes </b></p></br></br><br><p>"Dare to think differently, open your heart, and be your best--this epic book will show you the way in business. Read it now." </p><p> --Marshall Goldsmith, only two-time <em>Thinkers 50</em> #1 Leadership Thinker in the world</p><p> </p><p>"With brilliance and rigor, this book shows you how to prosper differently by making love--not war--the new way of business."</p><p>--Chip Conley, hospitality entrepreneur and <em>New York Times</em> bestselling author</p><p> </p><p>"<em>The Amare Wave</em> is all about my favorite topic: love in leadership. I love it when Moshe Engelberg writes 'Imagine business is personal. Business leaders love themselves, their people, and their customers, and customers feel genuinely valued.' What a lovely concept! For more about why love is so important in business--and how you and your organization can be part of the wave--read this book. You'll love it!"</p><p>--Ken Blanchard, coauthor of <em>The New One Minute Manager(R)</em> and <em>Leading at a Higher Level</em></p><p> </p><p>"<em>The Amare Wave</em> sounds an inspiring wake-up call to business leaders everywhere: love works. Dr. Moshe Engelberg makes a clear case that you don't have to sacrifice profits to make the world better. This book will show you why love belongs at the foundation of your enterprise, and how to make that happen. If you are jaded or frustrated with how businesses operate, read this now. It will uplift you and change your thinking forever." </p><p>--Steve Farber, CEO, The Extreme Leadership Institute; author of <em>Love Is Just Damn Good Business</em> and <em>The Radical Leap</em></p><p> </p><p>"Twenty-first-century workers (human beings) are naturally repelled by nineteenth-century leadership practices that inherently oppress, deplete, and undermine human well-being--and they're demanding a new wave of heart-driven thinking. <em>The Amare Wave </em>arrives just in time."</p><p>--Mark C. Crowley, author of <em>Lead from the Heart: Transformational Leadership for the 21st Century</em></p><p> </p><p>"Finally! <em>The Amare Wave</em> answers the question: "Why do we feel great after doing business with . . .?" The amazing interactions we enjoy with these companies is the result of them loving their customers. Moshe Engelberg has delivered insights into how to transform your company to do just that. By exploring yourself through Mirrors, observing others through Windows, and committing by walking through Doors, this book challenges forward-thinking leaders to take the next step. Ride the Amare Wave!"</p><p>--Jim Tenuto, strategist, A Squared; CEO, Renaissance Executive Forums</p><p> </p><p>"I have never read any book that reaches the boundaries of thinking about business as love. <em>The Amare Wave</em> is an innovative next-generation idea that will not only help businesses foster a loving philosophy, it will help our new generations rethink business in an entirely different way. Dr. Moshe Engelberg has started a movement to think about business as love and for business leaders to ask themselves two questions: Do we love our customers? and Do our customers love us? He is changing the business-as-war framework to business-as-love transformation! After teaching in a school of business for almost twenty-five years, I am making this book required reading for all my business students!"</p><p>--Robin McCoy, PhD, School of Business, University of San Diego</p><br>
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