1. Target
  2. Movies, Music & Books
  3. Books
  4. Non-Fiction

Growing the Top Line - by Cliff Farrah (Hardcover)

Growing the Top Line - by  Cliff Farrah (Hardcover)
Store: Target
Last Price: 22.99 USD

Similar Products

Products of same category from the store

All

Product info

<p/><br></br><p><b> About the Book </b></p></br></br>"This book will reveal the growth framework that has helped power Intel, Johnson & Johnson, Raytheon, Lockheed Martin, and over 50 other Fortune 200 companies. Farrah has delivered 1,000 projects for 85 of the largest businesses in the world, and in the process has developed a copyrighted growth strategy based on four critical questions and sixteen resultant pathways leadership teams can take toward predictable growth. Whether leaders are targeting expansion into new markets or wanting to defend and grow market share in existing ones, this book will help them plan, measure, and execute a strategy to achieve their growth goal. The book will walk readers through each pathway and provide the steps for implementing them in their own business and consulting. Case studies from Fortune 200 companies who are using Farrah's strategy to grow their companies and interviews with key leaders and executives who are bringing the framework to life will also be included in the book."--<p/><br></br><p><b> Book Synopsis </b></p></br></br><p><b>Pioneering growth strategist Cliff Farrah reveals how to grow revenue like a Fortune 500 giant</b></p> <p><i>Growing the Top Line: Four Key Questions and the Proven Process to Scaling Your Business</i> delivers the step-by-step approach to topline growth used by some of the word's most successful companies. In this book, leading growth strategy consultant and author, Cliff Farrah, reveals the copyrighted growth strategy that he has developed over the last twenty years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations.</p> <p>Featuring interviews from current and prior leaders at major corporations like Intel, Nike, Chase, Oracle, Raytheon, and the WHO, Growing the Top Line demonstrates that regular business growth isn't a mystery to be hacked. Instead, Farrah distills revenue growth into a simple methodology that readers can use to successfully plan growth at their own companies. Readers will discover: </p> <ul> <li>The four questions each business leader must ask him or herself when formulating a growth strategy</li> <li>The sixteen different pathways to growth that those four questions unlock, and how to follow them</li> </ul> <p>Interviews with key leaders and executives who bring the author's framework to life Perfect for executives, managers, and entrepreneurs tasked with growing revenue, <i>Growing the Top Line</i> also belongs on the bookshelves of business enthusiasts and employees who hope to make a quantifiable impact in their work.</p><p/><br></br><p><b> From the Back Cover </b></p></br></br><p><i>Growing the Top Line: Four Key Questions and the Proven Process for Scaling Your Business</i> delivers the step-by-step approach to topline growth used by some of the world's most successful companies. In this book, leading growth strategy consultant and author, Cliff Farrah, reveals the copyrighted growth strategy that he has developed over the last twenty years through 1,500 successful client engagements and input from leaders at Fortune 500 organizations.</p><p>Featuring interviews from current and prior leaders at major corporations like Intel, Nike, Chase, SAP, Raytheon, and the WHO, <i>Growing the Top Line</i> demonstrates that regular business growth isn't a mystery to be "hacked." Instead, Farrah distills revenue growth into a simple methodology that readers can use to successfully plan growth at their own companies. Readers will discover the four questions each business leader must ask him or herself when formulating a growth strategy, the sixteen different pathways to growth that those four questions unlock, and how to follow them.</p><p>Perfect for executives, managers, and entrepreneurs tasked with growing revenue, <i>Growing the Top Line</i> also belongs on the bookshelves of business enthusiasts and employees who hope to make a quantifiable impact in their work.</p><p/><br></br><p><b> About the Author </b></p></br></br><p><b>CLIFF FARRAH</b> is a pioneer in the field of growth strategy development, having spent the last 20 years as the President and CEO of the Beacon Group. Under his leadership, Beacon has delivered over 1,500 growth focused projects to leading global corporations in over 85 markets. At play, Cliff Farrah is a competitive sailor, a former US national amateur champion, and has been profiled on ESPN and in Sailing magazine. He is a graduate of the Darden Graduate School of Business at the University of Virginia.</p>

Price History