The Big Blue Machine - by J Patrick Boyer (Hardcover)
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<p/><br></br><p><b> About the Book </b></p></br></br>The story of a formidable campaign organization -- the Big Blue Machine -- that ran a string of successful Progressive Conservative Party campaigns in a several provinces over four decades. Devoted to the art of winning campaigns, it pioneered new techniques in polling, advertising, fundraising, communications, and policy development.<p/><br></br><p><b> Book Synopsis </b></p></br></br><b>An inside account of the Progressive Conservative's campaign organization.</b><br/><br/> The Progressive Conservative Party's "big blue machine" pioneered electoral techniques of centralized control, communications, campaign advertising, polling, policy-presentation, and fund-raising. Inspired by Dalton Camp and Norman Atkins, its widespread yet close-knit network of organizers and specialists changed how Canadian campaigns were fought, even as their "political machine" transformed Canadian public life itself.<br/><br/> J. Patrick Boyer's behind-the-scenes account reveals how and why the blue machine's campaign innovations (most imported from the U.S.) transformed Canadian politics forever. Boyer's direct experience in these changes, and interviews with key players from Tory backrooms, enrich his authentic and timely account. This saga of the formidable campaign organization operating inside the Progressive Conservative Party for more than four decades shows why the big blue machine deservedly became a Canadian political legend.<p/><br></br><p><b> Review Quotes </b></p></br></br><br>Patrick Boyer's new book <i>The Big Blue Machine</i> is a must-read for any candidate or campaign worker planning to get involved in the Conservative leadership.-- "Toronto Sun"<br><br>This is the book that has been missing from the annals of Canadian political history -- a thorough, fascinating, and well-written story of how campaigning and political advertising were changed forever by the legendary Big Blue Machine.-- "Susan Delacourt, author of Shopping For Votes: How Canadian Politicians Choose Us and We Choose Them"<br><p/><br></br><p><b> About the Author </b></p></br></br>J. Patrick Boyer is a constitutional lawyer, political science professor, veteran of the House of Commons, journalist, and author of some twenty books on Canadian history, law, politics, and governance. He also frequently comments on Canadian public affairs for various media outlets. Patrick lives in Muskoka and Toronto.
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