Persuading People - (Pocket Mentor) (Paperback)
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<p/><br></br><p><b> About the Book </b></p></br></br>Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to: <BR>- Build your credibility<BR>- Adapt your pitch to your audience<BR>- Win your listeners' minds and hearts<BR>- Overcome resistance to your proposals<BR>- Leverage the forces that move people to embrace new ideas<p/><br></br><p><b> Book Synopsis </b></p></br></br>Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to: <br>- Build your credibility<br>- Adapt your pitch to your audience<br>- Win your listeners' minds and hearts<br>- Overcome resistance to your proposals<br>- Leverage the forces that move people to embrace new ideas
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